We don't advise funds.
We build and own them.
Pierson Equity Group partners with exceptional emerging alternative asset managers across private equity, private credit, hedge funds, fund of funds, and real estate platforms spanning multifamily, industrial, and commercial real estate. We partner with the management companies behind these platforms — providing strategic advisory, institutional expertise, and long-term alignment through shared ownership and shared upside. We don't focus on a single fund cycle. We partner with the next generation of investment firms.
Funds we are partners in.
Every firm here has Pierson Equity Group on the cap table as a GP — spanning healthcare private equity, real estate credit, multifamily, residential value-add, fund of funds, and ultra-luxury platforms. An allocator can compose an institutional alternatives book under a single relationship. Select partnerships remain confidential at the manager's request.
Tap any platform for the full brief →We understand the business of funds — regardless of vertical.
Multifamily, commercial, land, hard-money credit, and self-storage. Income-producing assets with disciplined underwriting.
Lower-middle market buyouts, growth equity, and MSO roll-ups — particularly in healthcare and services.
Direct lending, asset-based, and specialty finance vehicles that generate yield through cycles.
Thesis-driven early and growth-stage capital where operator expertise compounds the return.
Energy transition, commodities, and infrastructure with hard-asset downside protection.
If you can consistently deploy capital and earn a repeatable return, that strategy can be institutionalized.
Value investing requires valuable attention.
Pierson Equity Group began as a multifamily real estate investment firm, establishing strategic partnerships with experienced operators across the United States to generate legacy cash flow and equity through short-term hybrid bridge loans and direct equity investments.
That foundation — $168M+ in partner transactions, $607M+ in partner asset value, and 5,000+ units placed into ownership — is what equips us to evaluate, structure, and scale the funds we now partner with as a GP. The same discipline applied to underwriting real estate deals now underwrites the managers themselves.
Built at home before it's built in the boardroom.
We homeschool our boys because the most important capital we'll ever compound is the kind we pour into our kids. Do hard work, be good people, squeeze the best out of every day.
Four convictions we build partnerships around.
"Back the operator, back the firm. Our partners give investors a rare way to diversify alongside emerging managers with institutional alignment."
From emerging manager to institutional platform.
We partner with exceptional operators at the stage where capital, infrastructure, and institutional credibility become the constraints to growth. Our process is intentionally rigorous — designed to identify the right managers, build the right foundation, and create investment platforms that compound far beyond a single fund cycle.
Relationship & Strategic Fit
The right partnership starts with the right operator. Most introductions come through our network of founders, allocators, and industry relationships. The first conversation is not a pitch review — it is a deep evaluation of the operator, the thesis, the market, and the vision for building a firm. We are looking for managers building a platform, not just raising a fund.
Read more +Deep Diligence & Underwriting
We underwrite the business behind the fund. Track record, strategy, economics, governance, infrastructure, investor positioning, and long-term scalability — evaluated with institutional discipline and an operator's perspective. Equity partnership requires conviction, so we ask the deeper questions: Can this strategy compound? Can this team build an institution? Can this firm become a long-term franchise?
Read more +Partnership Structure & GP Ownership
Aligned incentives create durable partnerships. Every relationship is built around shared ownership and shared outcomes — management-company equity, fund economics, and a clearly defined operating role from day one. We are not hired advisors. We are owners alongside the operator.
Read more +Build, Capitalize & Institutionalize
Great managers deserve institutional infrastructure. Capital formation strategy, institutional positioning, investor materials, data room, LP targeting, fundraising execution, and warm introductions to aligned capital partners. Our experience across billions in partner asset value tells us what institutional investors look for — and what separates emerging firms from enduring platforms.
Read more +Operate & Compound
The fund is the vehicle. The firm is the asset. Our partnership extends well beyond the first close — investor relations, fund administration, hiring, systems, follow-on vehicles, secondaries, succession, and the long-arc firm building that turns Fund I into a franchise designed to compound across generations of capital.
Read more +Three ways we partner with managers.
Pierson Equity Group does not operate as a traditional consultant. The model is built around alignment — partnering with exceptional operators through ownership, strategic support, and long-term firm building.
Experienced operators with the ambition to build a firm.
We are most valuable when our partnership can accelerate growth, strengthen institutional positioning, and help transform an emerging manager into a scalable investment platform.
Build a diversified alternatives book under one trusted operator.
If you're an investor diversifying across asset classes, you can construct nearly the entire alternatives sleeve right here — healthcare private equity, real estate credit, multifamily, and the strategies coming next — all through firms where Pierson Equity Group sits as a GP.
Dan Pierson is widely recognized as a thought leader in emerging-manager GP stakes. That involvement is your filter: every fund on this page has been underwritten, structured, and stewarded by an operator whose own capital, equity, and reputation are on the line.
Request the Investor Deck →Access multiple institutional-grade funds through a single trusted GP.
Every manager passes our diligence, governance, and alignment standards.
A GP stake on every fund — our outcomes move with yours.
Dan operates at the rare intersection of operator, capital markets professional, and partner. The kind of person you want on the cap table — not on retainer.
He's the GP I call before I call the LP. The structuring conversation alone shortened our first close by months.
Pierson Equity Group is how an LP gets curated access to emerging-manager alpha without doing the underwriting themselves.
On stage with the people moving capital.
From the Black Card Summits, Fund Launch Live events, and H.E.R.O Capital Raising Summit to private masterminds, Fund Launch workshops, and Big 12 athletic programs — Dan speaks globally on fund structuring, capital formation, SEC compliance, and the operator mindset behind every great GP. Dan also has his own capital raising event circuit, "Dan Woods"
Book Dan to Speak →Dan also hosts private investor events, summits, and retreats.
Explore event hostingInquire about a speaking engagement.
Keynotes, panels, and private workshops on fund formation, GP economics, capital raising, and the operator mindset. Dan speaks for a fee — share the details below and the team will respond within two business days.
Rooms where capital actually moves.
Dan hosts, headlines, and curates a select number of private investor dinners, GP masterminds, and capital formation summits each year — bringing fund managers, family offices, RIAs, and allocators into the same room.
Investor Dinners
Curated 10–20+ person dinners pairing fund managers with qualified LPs in target cities. Warm, high-trust introductions — not pitch decks.
GP & Operator Masterminds
Multi-day working sessions for managers raising $25M–$500M+ — LPA structuring, fund mechanics, and capital pipeline.
Capital Formation Summits
Flagship events bringing GPs, family offices, RIAs, and institutional allocators around a defined thesis or asset class.
Invest with us.
Schedule a consultation to explore allocations across the portfolio of funds where we are a partner. Diversified, institutional, aligned.
View OpportunitiesPartner with us.
Pre-launch, Fund I, II, or III managing under $1B? We partner on the ground floor, take equity in the GP, and stay on as a perpetual operating partner.
Apply for Partnership